Marketing + Design

Hello, I’m Blake

Creative professional with 7+ years of experience in graphic design, branding, and marketing strategy. Proven expertise in developing and executing visual and production design assets across various online marketing channels. Proficient in photography, videography, and motion graphics, with a strong ability to craft cohesive and engaging visual narratives. Proven track record of delivering measurable results that align with marketing and sales goals.

View My Work

Branding & Graphic Design

With a wealth of experience in graphic design and production artistry, I have the unique ability to bring a brand’s vision to life in a way that truly resonates with audiences.

Photo, Video, Motion

I bring a wealth of expertise in photography, videography, and motion graphics to the table. By keeping all these services in-house, you benefit from a seamless, integrated approach that ensures your brand’s visual story is consistently exceptional.

Web Design

Elevate your brand with my expertise in WordPress, Salesforce Marketing Cloud, and HubSpot. From crafting captivating landing pages to designing sleek web pages, I specialize in incorporating SEO, Google Analytics tracking, and optimizing for user engagement and conversions.

Email & Communications

Proficient in crafting engaging email marketing campaigns, managing online strategies, and creating compelling blog content. Skilled in HTML and CSS, with a knack for developing innovative design concepts that specialize in brand development and impactful messaging.

Featured Work

Photography

EST 2012

Demo Reel

EST 2013

Branding & Graphic Design

EST 2017

Web Design

EST 2018

Email Design

EST 2018

Motion Graphics

EST 2019

Almost 2 years of dad experience to complement my 7+ years of extensive marketing and creative design expertise

Ready to elevate your brand’s online presence to new heights? Join me on a journey where innovative strategy, captivating design, and expert SEO strategies converge to establish your business as a true standout. Specializing in crafting unforgettable branding and messaging, I am dedicated to pushing businesses towards their full potential. Let’s work together to craft cutting-edge design and targeted marketing solutions that will propel your brand to unprecedented levels of success. Get in touch today and let’s unlock the true essence of your brand like never before!
Resume

Experience

EVOLVE VACATION RENTAL

SENIOR GRAPHIC DESIGNER   /  DEC 2022 – MAY 2024

  • Created web & landing pages using WordPress and CMS platforms, ensuring SEO best practices; grew organic traffic by 12%.
  • Enhanced email campaign effectiveness by developing user-friendly templates, optimizing HTML/CSS, and conducting thorough QA testing; boosted open rates by 14% and decreased development time by 50%.
  • Directed social media, email, web, and video deliverables, driving brand consistency; elevated overall engagement by 16%.
  • Improved marketing performance tracking with Google Analytics, providing actionable insights; increased campaign ROI by an average of 10%.

GRAPHIC DESIGNER   /  SEP 2021 – DEC 2022

  • Refined marketing collateral through multimedia integration, resulting in a 30% increase in user interaction on video content.
  • Collaborated on brand positioning and digital content creation, contributing to a 18% growth in social following.

FAREHARBOR (BOOKING.COM)

SENIOR BRAND DESIGNER   /  FEB – SEP 2021

  • Generated $791K potential revenue through demo video.
  • Boosted CTOR from 8% to 20% with targeted design strategies.
  • Created and managed digital content, ensuring brand consistency.

PRODUCTION ARTIST   /  APR 2019 –  FEB 2021

  • Provided design support for brand and marketing initiatives, events, conferences, and more; contributed to a 20% increase in event attendance.

SENIOR WEB CONTENT SPECIALIST  /  JUN 2018 – APR 2019

  • Refined website content aligning with SEO best practices; boosted clients’ search traffic and conversion rates by an average of 25%.

WEB CONTENT SPECIALIST  /  NOV 2017 – JUN 2018

  • Developed web pages using various CMS platforms, enhancing user experience; reduced clients’ bounce rates by an average of 35%.

BLAKE KENNEY LLC

FREELANCE PHOTOGRAPHER AND VIDEOGRAPHER  /  2012 – 2018

  • Provided professional services for various clients, managing projects from conception to delivery.

Skills

MARKETING OPERATIONS

Creative Strategy
Design Feedback
Email Marketing
Google Analytics 4
HubSpot
Performance Monitoring
PPC Advertising
Project Management
Public Speaking
Salesforce

Web & Email Design

Drag & Drop Builders
DNS & SSL
Elementor, BeaverBuilder, DIVI
Embeds & Forms
Front-end HTML & CSS
SEO
WordPress

Digital Marketing

Adobe Creative Suite
Blender
Brand Development
Content Strategy
Copywriting
Graphic Design
Motion Graphics
Photography
Spark AR
Videography

Education

UNIVERSITY OF WISCONSIN – MADISON

Bachelor of Science – Art  /  Digital Imaging Studios

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Blake Kenney

North Lake, Wisconsin